Much to my surprise last year I only just realized that Evian had limited edition designed bottles on sale each year. With a different designer taking the label on every year.
Having missed several years of favourite designers I at least managed to grab a bottle of Jean Paul Gaultier last year.
I've just stumbled upon the designer for 2010's Evian edition; Paul Smith.
The design pays homage to his famous stripe design; & I adore the coloured bottle tops, thats whats really going to cripple me; trying to buy one of each coloured bottle top!
I may even make my next shopping outing to Harvey Nichols that little bit earlier to grab a bottle!